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    iMessage on the Android platform does more harm than good

    Apple

    Team Yahoo Mobile

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    iMessage on the Android platform does more harm than good

    iMessage on the Android platform does more harm than good

    The lawsuit battle between Apple and Epic Video games is about to start in Might. Epic said that Apple’s fee coverage and monopoly mannequin have compelled customers to bear excessive alternative prices, thereby locking in customers. Epic additionally sued Apple that the transfer to not carry iMessage purposes to the Android platform can be suspected of being a monopoly.

    In line with reviews, Apple’s director, Eddy Cue, explains that Apple can open the Android model of iMessage to enhance compatibility. Nevertheless, there isn't a want for this as a result of the disadvantages outweigh the benefits.

    In a court docket doc, two Apple workers additionally defined the explanations for not bringing this service to Android. Apple said that as early as 2013, it had determined to not develop an Android model of iMessage. Apple’s senior vp of software program engineering beforehand said that “iMessage on the Android platform will solely assist dad and mom use iPhones and households the place kids use Android telephones, however this person group doesn't account for almost all.”

    iMessage on Android will hurt Apple

    As early as 2016, a former Apple worker commented that “the largest impediment to leaving the Apple ecosystem is iMessage, which can hold customers firmly locked within the Apple ecosystem.” Nevertheless, Apple’s Phil Schiller mentioned that bringing iMessage to Android will harm Apple greater than it should assist Apple. There's an e mail detailing the explanations.

    Epic Video games has additionally sued Apple for its monopoly on the cellular software program market. The gaming firm claims that Apple is abusing customers and firm’s rights. Builders want to make use of the Apple App Retailer to publish video games and have to pay transaction charges. Apple rejected the above allegations of Epic Video games in a court docket doc as a result of platforms corresponding to Nintendo and Microsoft Xbox have comparable insurance policies.

    The lawsuit can be heard within the Oakland District Court docket of California in Might this yr. Cook dinner, Apple Software program Senior Vice President, Craig Federighi, and former advertising director, Phil Schiller will testify in court docket in individual. Different Apple executives to testify are within the listing under

    Apple’s and Epic’s witnesses for this case

    Apple’s listing of witnesses additionally contains

    • App Retailer‌ Vice President, Matt Fischer
    • Head of Fraud Engineering Algorithms and Danger, Eric Friedman
    • Director of Commerce and Funds, Eric Grey
    • Sport Growth Supervisor, Mark Grimm
    • Different workers in advertising, developer relations, in addition to different fields

    Epic Video games witnesses embrace

    • Epic Video games‌ CEO, Tim Sweeney
    • Workers of Epic Video games

    Different third-party witnesses embrace

    • Fb
    • Microsoft
    • Nvidia
    • plus iTunes chief Eddy Cue
    • Former iOS software program chief, Scott Forstall

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