Xiaomi MIUI monthly active users exceed 450 million in June 2021 –

Xiaomi MIUI monthly active users exceed 450 million in June 2021 –

Yesterday, Xiaomi introduced its second-quarter monetary report as of June 30, 2021. Based on the monetary report, Xiaomi’s whole income within the second quarter was 87.79 billion yuan ($13.5 billion), a year-on-year improve of 64%. By way of Web companies, within the second quarter of 2021, Xiaomi’s Web service income hit 7 billion yuan (>$1 billion), a report excessive, and income elevated by 19.1% year-on-year. The monetary report additionally reveals that within the second quarter of 2021, Xiaomi’s world Web customers will proceed to take care of fast development and break new report highs. In June 2021, the variety of MIUI month-to-month lively customers elevated by 32.1% year-on-year to 453.Eight million.

Amongst them, the variety of month-to-month lively customers in Mainland China hit 124 million, a year-on-year improve of 13.0%, and a internet improve of 5.Three million from March 2021. In June 2021, the variety of month-to-month lively customers of worldwide good TVs and Xiaomi containers elevated by greater than 34.0% yr on yr. As of June 30, 2021, the variety of paying subscribers of Xiaomi TV has elevated to 4.7 million, a year-on-year improve of 17.1%.

Within the second quarter of 2021, Xiaomi’s promoting enterprise income hit a report excessive, reaching 4.5 billion yuan ($694.Eight million), a year-on-year improve of 46.2%. On this quarter, its gaming income reached 900 million yuan ($138.9 million), a year-on-year lower of 10.7%.

The monetary report additionally reveals that this quarter, Xiaomi’s different value-added companies income reached 1.6 billion yuan ($247.Zero million). This can be a year-on-year lower of 10.3%. Within the second quarter of 2021, Xiaomi’s overseas Web service income hit 1.1 billion ($169.Eight million), a year-on-year improve of 96.8%.

Xiaomi smartphone ranks first in a number of markets

Based on the report, Xiaomi smartphones rank first in 22 markets globally. For the primary time, the corporate has the primary place in Europe and Southeast Asia. Moreover, one other attention-grabbing part of the report pertains to the Common Promoting Value (ASP) of the Xiaomi smartphones. Within the second quarter, the ASP was 1116.7 yuan ($172.39). As a reference, a yr earlier, it was 1116.Three yuan ($172.33). In different phrases, the ASP of Xiaomi smartphones is fairly steady.

When its gross sales virtually doubled, the ASP value rose as a substitute of falling. This merely implies that Xiaomi’s high-end smartphone gross sales have elevated gratifyingly. The monetary report additionally reveals that Xiaomi smartphones rank second on this planet within the second quarter. Its market share reached 16.7%. The corporate’s world cargo of flagship smartphones exceeds 12 million models.

As a result of high-end smartphone enterprise, its smartphone’s gross revenue margin in Q2 2021 hit 11.8%. That is higher than the 7.2% in the identical interval of final yr. The general gross revenue margin of the group elevated from 14% to 17.3%.